Beyond Black Friday
As Black Friday and Cyber Monday cast their long shadows over the horizon, it's time for a bit of deadgood wisdom. Let's ponder on what's really behind those mega-deals and lightning sales.
Cast your minds back to 1960s Philadelphia, the birthplace of Black Friday, heralding a shopping stampede. Now it's a global extravaganza, but the real price is one we all pay – a hefty environmental and social toll. But here’s where we, the deadgood family, beg to differ. We’re all about crafting pieces that aren't just for the 'now'. We design for keeps, for a future where your grandkids say, "Wow, that's from way back in 2023 and still going strong!"
Our ethos is simple: create quality that speaks, lasts, and cares. For every product crafted, there’s a tale of British ingenuity, of a sustainable touch that loves your space and the earth in equal measure.
Let’s be frank, Black Friday can be a lifeline for those eyeing up essentials. We’re not about dismissing the need. But let’s elevate the conversation. Let’s talk longevity over landfills, purpose over piles of 'soon-to-be-forgotten'.
Embrace the 5 Rs with a deadgood twist: Reduce, Rewear, Recycle, Repair, and really Resell. Support those who put heart into their craft, who give back more than they take, who build for tomorrow and not just for today.
We're in awe of our pals in the trade, those who have sworn off the Black Friday bait to champion a better deal – one for the environment and for all of us. We're all about that too. We make choices that aren’t just good – they’re deadgood.
So, before you join the frenzy, think about the legacy you want to leave with every purchase.
Choose wisely. Choose quality. Choose deadgood.
Together, let's turn this Black Friday green.
